martes, 22 de enero de 2013

Newsweek to End Its Print Edition


KEY

Question 1

a. False. “The world-famous current affairs magazine "Newsweek" has announced it will stop printing its publication at the end of the year and will become online-only.”
b. False. “She said profit had to come before "the romance of print".       
c. True. “"We must sustain the journalism that gives the magazine its purpose - and embrace the all-digital future.”
d. False.” It is about the challenging economics of print publishing and distribution."        
                       
Question 2

a. Newsweek’s editors had to make this decision because publishing the magazine has become more expensive and there are fewer brands wanting to advertise in the publication as well as the fact that only half of the people who used to suscribe to the magazine still want to keep their suscription.

b. According to Tina Brown, the quality of the digital version will be as good as the one in the printed version.



Question 3

a. merged / to merge
b. to embrace
c. delivery
                       
Question 4
a. If the costs of publishing hadn’t risen and the number of advertisers willing to buy space in newspapers hadn’t fallen, Newsweek wouldn’t have moved to a digital version.
b. Editors expect that the switch to an online-only format will revive Newsweek’s fortunes.
c. Tina Brown said that they had to sustain the journalism that gave the magazine its purpose – and embrace the all-digital future.

No hay comentarios: