martes, 11 de enero de 2011

Lady Gaga most ‘liked’ on Facebook

Key
Question 1
a) False. the 500 million people who use it uploaded more than 2.7 million photographs ... in one ramdomly chosen 20 minute period.
b) False. Lady Gaga was the most ‘liked’, closing 2010 with 24.7 million indications of approval from her Facebook fans. She also has more than 7 million followers on Twitter.
c) False. The identity of the most liked celebrity on Facebook will have come as little surprise …….., as she has arguably harnessed the power of social networking sites as a promotional tool more effectively than any other star.
d) True. ... US charity Keep a Child Alive.
Question 2
a) Of the total 61 million people who changed their Facebook status indicator, 28.4 million declared that they had a partner, 36.7 people got married and 6 million people said that they were engaged to be married.
b) In Digital Life Sacrifice, various famous people did not communicate with their fans via Facebook or Twitter from December 1st on. They said they would not reconnect digitally until people had donated $1m to the charity Keep a Child Alive.
Question 3
a) reveal
b) harness
c) mark
Question 4
a) More than 2.7 million photographs were uploaded by 500 million people who use Facebook.
b) Lady Gaga said that she would not update her Facebook page until $1m had been raised.
c) Although everyone thought that the campaign would raise $1m immediately, in fact it took nearly a week.

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